Lone Star
I self-published my book. Waited nervously as it gathered internet dust for a few weeks. I made a new email account. Posted a scathing one-star review. Took to Facebook, Instagram and X (but this was when it was still twitter) with my fake review, tearfully lamented this denigration of my life's work. Friends, family and acquaintances all became keyboard warriors in my defense.
I sat back and watched social media work its magic. My lone star quickly multiplied until I averaged that top tier 5-star rating. Purchases were made, first out of pity and then (I'm hoping!) as a recommended read.
Names I didn't recognize began to show up. I was trending. A complimentary review appeared on a blog, then a few more, next I was invited to a podcast. Publishers started to show interest. Someone started a fan page (no, it wasn't me).
The crazy part? That review I wrote was everything I was scared was true about my book. Was it deceitful, what I did? I mean, if that review were true, surely the buzz would have withered and died by now. But still, I feel like a castle built on a lie can be nothing but corrupt.
Do I care?